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Hollow Bloom

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IAD: MA

Indi Andani

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Design Studio 01

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Spatial Concept

The concept behind Hollow Bloom is to transport visitors into the heart of a living garden—a space where scent, texture, and atmosphere unfold together in a quiet symphony. As you step inside, you’re immediately embraced by a sweeping installation of green fabric, sculpted to resemble a blooming flower. It stretches across the ceiling and drapes gently onto the walls, surrounding you in a soft, organic canopy. The air is filled with floral fragrance—delicate, inviting, and calming—while the glow of diffused light bounces gently off the petal-toned walls, inviting you to slow down, breathe deeply, and simply be present.

Spatial Concept

The space reveals itself like a garden in full bloom. Flowers spill from shelves, corners, and displays, creating layers of texture and colour. Soft green tones echo the feeling of cool leaves under dappled light, while blush pinks soften the space with a sense of warmth and romance. White surfaces add a crisp clarity, letting the colours and scents breathe, while subtle hints of grey and black lend quiet sophistication. Beyond being a scent boutique, Hollow Bloom also features a serene café space where guests can relax with floral-infused drinks and delicate treats, extending the sensory experience. For those looking to connect more deeply with the world of fragrance, the space also offers intimate workshops on how to craft your own scented candles and diffusers.

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School of Architecture, Design & Built Environment
Nottingham Trent University
50 Shakespeare Street
Nottingham
NG1 4FQ

0115 941 8418

© 2024 Nottingham Trent University

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